Free Web NovelChapter 402: Chapter 229: The Number One Ingenious Plan for Tourism Promotion
"Mr. Chen, please wait a moment." Fu Zhan said, immediately taking out a small notebook and a pen. He was clearly about to take notes.
To be honest, this man made it sound easy, but Fu Zhan certainly didn’t think it was simple. They had spent the last two days brainstorming many plans, but after discussing them in a meeting, they felt none of them were reliable.
But for this man to say it was simple... given his track record, he had every right to say so.
As for himself, he naturally had to write it all down first. It could prove to be incredibly useful.
Chen Jincheng chuckled to himself when he saw Vice President Fu’s actions. ’It seems this Vice President Fu is someone who really gets things done.’
You could tell just from his attitude.
If it were someone else, they might have put on airs, possessing the sort of mindset that an influencer should feel honored just to speak with them.
At least, he didn’t get that sense from this Vice President Fu.
This was also a good start to their collaboration.
When Xiaoju saw Vice President Fu holding a notebook and pen, ready to listen to her boss’s guidance, she couldn’t help but look at Chen Jincheng with a hint of adoration.
’Making a vice president act like a student... isn’t that just incredible?’
"Mr. Chen, please enlighten us," Fu Zhan said with another smile.
Chen Jincheng smiled and said, "Promoting a publicity association on Tiao Yin isn’t actually that different from the general mindset for short videos. There are a few main categories, like using gimmicks, creating artistic content, or going for something high-class..."
He listed several types in one breath, and Fu Zhan, Wei Weiwei, and the others from the Publicity Association felt like they were listening to something incredibly profound.
"Mr. Chen, I understand what you mean by ’using gimmicks,’ but how do you apply that to a publicity association?" Fu Zhan asked subconsciously.
Chen Jincheng explained, "It’s actually quite simple. Let me give you some examples."
He then described some very successful gimmicks used by publicity associations from his previous life:
"For Laojun Mountain, for example, you could film a video of an Immortal descending to the mortal world, shot in the style of *Journey to the West*..."
"For the Anxi Qin Shi Huang’s Mausoleum, you could have someone dress up as the First Emperor, leading a group of soldiers to greet tourists with a bow..."
"For Nan River, it’s even simpler. You can make use of the Shaolin Temple, filming some Shaolin Monks with some upbeat, dynamic music..."
"South Lake is easier still. There are many young women from ethnic minorities there. Have them put on their traditional clothing and dance the Subject Three routine I planned before. Also, aren’t there legends of ’corpse herding’ in that area? You could have a group of people dress up in zombie-like costumes and imitate the Uncle Nine movies..."
"You could even find a publicity association’s vice president, have him cross-dress, and cosplay as the Little Dragon Girl performing a sword dance. That would attract countless fans..."
"..."
Chen Jincheng kept talking, and Fu Zhan kept writing. With every sentence Chen Jincheng spoke, Fu Zhan felt it made perfect sense; he even had a sense of sudden enlightenment. The only thing was, the idea of a vice president cross-dressing to cosplay as the Little Dragon Girl and perform a sword dance sounded a bit ridiculous. And yet, for some reason, he felt a strange sense of excitement.
Then, he started to get anxious, because Mr. Chen had said so much, but he hadn’t mentioned Coastal City at all.
The key was to talk about *their* Coastal City; otherwise, none of this was of any use to them.
Chen Jincheng naturally saw that Vice President Fu was anxious, but there was nothing he could do. In his previous world, Coastal City really didn’t have any standout gimmicks.
So, he immediately switched to the next topic. "Let’s talk about artistic promotion. Take Jiang, for example. I could write them a short, literary promotional piece for their association: ’You only come to this world once. You must see the sky filled with the glow of sunset, you must smell the fragrance of the world’s flowers, you must listen to the ebb and flow of the tides...’"
This short literary piece was something Dong Yuhui from his previous world had planned for the Jiang Publicity Association. Each line corresponded to a scenic spot. When edited into a video, an image of a scenic spot would appear as each line was read, creating a poetic and picturesque feeling.
Fu Zhan had already searched for Jiang’s scenic spots. As he saw the names and photos of the attractions, his eyes grew brighter and brighter: the sunset at Linxi Bridge, Riding Dragon Ridge, Guyu Lake, Cangqiong Geology, Wetland Park...
Every line Mr. Chen had just spoken could actually be matched with one of these scenic spots. If this were edited together, he could already imagine the promotional video. ’It would be absolutely incredible.’
But it seemed this kind of artistic promotion was beyond their capabilities. They couldn’t find a single person with that kind of talent in the entire Coastal Publicity Association.
The crucial thing was that Mr. Chen could come up with it off the top of his head.
Finally, Fu Zhan couldn’t hold back any longer and asked Chen Jincheng, "Mr. Chen, then how should we promote our Coastal Road? Could you help us in Coastal City write a short, literary promotional piece for our association too?"
Wei Weiwei also looked at Chen Jincheng. After hearing Mr. Chen explain so much, she truly felt enlightened and had received numerous pointers. However, she was just as anxious for him to talk about something related to Coastal City.
But the more anxious she got, the more Mr. Chen seemed to avoid the topic. She was tempted to interrupt him, but that would have been extremely rude. Thankfully, Vice President Fu spoke up.
How could Chen Jincheng possibly write that kind of literary piece?
In his past life, the only person who could drive publicity for an association with short literary pieces was Dong Yuhui. He had even single-handedly crushed the nation’s number one educational institution.
When promoting the same local publicity association:
Dong Yuhui wrote: "The mountains and waters have their boundaries, but you and I have none. The rivers and peaks are a splash of ink, the clouds a stroke of the brush."
The nation’s number one educational institution wrote: "The mountains and rivers are shattered!"
Therefore, Chen Jincheng knew his own limits and understood he couldn’t pull something like that off. However, he planned to borrow the number one masterstroke from the publicity association world of his previous life. Moreover, this plan would perfectly complement the "Hanfu Outing Day." The combined popularity of the two would definitely be even more explosive than the "Hanfu Outing Day" from his past life.
With that in mind, he smiled and said, "Vice President Fu, this kind of artistic promotion for the association is all well and good, but it lacks explosive potential in terms of popularity. I have a better plan."
"What plan?" Fu Zhan asked subconsciously, his eyes filled with eagerness.
Wei Weiwei, who was beside him, was the same.
Chen Jincheng smiled and said, "That would be the ’honey trap’ stratagem from the Thirty-Six Stratagems—and the handsome man version, too!"
That’s right. This was the number one masterstroke from another world’s publicity association promotions—the most blatant and overt scheme of all. When this plan was unveiled, it directly propelled the Nan Publicity Association to the number one spot for Tiao Yin publicity associations.
But as soon as the words left his mouth, everyone in the reception room was stunned.
"???" Fu Zhan!
"???" Wei Weiwei.
"???" Xiaoju.
’What did he just say?’
