Chapter 126: Chapter 126: Mutual Affection, the Battle of Red and Yellow
The deeply affectionate couple finished their romantic dinner.
Bai Yue held a bouquet of roses in her left hand and linked her right arm with Wu Yun’s, a brilliant smile radiating from her face. She captivated several nearby guys, successfully sparking a few arguments between couples.
"Ah Yun! When did you start liking me?"
"Ah Yun! You will love me forever, right?"
"Ah Yun! I want to hear you sing for me again!"
...
Bai Yue became a veritable "Ah Yun" broken record, endlessly asking questions to vent the joy, anticipation, and subtle anxieties in her heart.
In the suite, Bai Yue leaned back on the sofa, hugging her knees as she watched Wu Yun.
Wu Yun cleared his throat. This time, instead of singing "Midnight Nocturne" again, he chose to sing a familiar old classic a cappella.
"Like a soft rain falling into my heart,"
"The feeling is so mysterious,"
"I can’t help but look up at you, yet you show no trace of it."
...
Wu Yun thought of the past—the darkness and confusion he felt after his grandparents passed away. He also thought of the eyes that, like moonlight in the darkest night, had illuminated his soul.
During the second verse, Wu Yun walked over, took Bai Yue’s fair, slender hand, and pulled her to her feet.
He placed his hands on her waist, his nose gently brushing against hers. He could feel her fragrant, somewhat heavy breaths.
Wu Yun smiled, his voice full of joy as he sang.
Bai Yue stood on her tiptoes, wrapped her arms around Wu Yun’s neck, and pressed her soft lips to his.
As their lips parted, Bai Yue’s eyes were rimmed with red. She whispered in his ear, "Ah Yun! Make love to me!"
...(Author’s Note: I was going to write more, but I was afraid I’d get cursed out. How could a scumbag whose heart is split in two be allowed to defile his one true Lover! Wu Yun: "Bai Yue is mine, and no one can take her from me!")
Early the next morning, Wu Yun looked at Bai Yue sleeping soundly beside him and quietly got out of bed.
Sitting on the toilet, Wu Yun finally opened the data Li Qiuliang had sent over around eight or nine o’clock last night.
As of 18:00 on September 12, 2014, our company has deployed a total of 800,000 shared bikes.
Of those, 260,000 are in Rongcheng, 160,000 in Capital City, 160,000 in Modu, 110,000 in Guangzhou, and 110,000 in Peng City.
Yesterday, we gained a total of 2.04 million new users: 630,000 in Capital City, 590,000 in Modu, 410,000 in Guangzhou, 390,000 in Peng City, and 20,000 in Rongcheng.
Wu Yun was a little surprised. ’Even with the heavy promotion elsewhere, Rongcheng still managed a small burst of growth.’ However, if they didn’t deploy new bikes soon, Rongcheng’s growth would likely hit a ceiling. Otherwise, they’d face a shortage of bikes and a drop in their reputation.
Wu Yun continued reading the report.
Our company now has a total of 6.04 million registered users nationwide with a deposit payment rate of 98%, collecting a total of 1.812 billion yuan in deposits.
The payment for the first batch of 300,000 bikes has been fully settled. Half of the payment for the second batch of 500,000 bikes has been made.
...
In stark contrast to the tranquility on Wu Yun’s side, the sounds of Dai Wei’s furious roars and a fist slamming on a table once again echoed from the office of Ofo’s Little Yellow Car.
"Explain this to me! Why is the registration rate so low?! Far below expectations!"
Chen Zhong could practically feel Dai Wei’s spit hitting his face from across the room, but he didn’t dare make a single move to wipe it away.
After all, he was the one who had failed to complete the task, so he was clearly in the wrong.
He had been the one to pound his chest and guarantee that yesterday’s sign-ups, including those from the prior promotional period, would reach a 1:6 conversion rate.
But as it turned out, even including the 45,000 people who had registered during the pre-launch, the total number of sign-ups was only 105,000.
Not only had they missed their registration target, but the overall deposit payment rate was also only 80%. Of course, the users from the pre-launch registration had dragged down that average.
Chen Zhong felt that Dai Wei had changed. Compared to when they first started the company, he had become impatient for quick success, short-tempered, and irritable.
’He sighed internally. ’But what can I do? Dai Wei brought in the investors, and he put up a large sum of his own money as well.’’
The only people in the office were the few partners who had started the company together.
Chen Zhong said helplessly, "Ah Wei, we’re really being hit hard by Little Red Car. A lot of users are leaving feedback, saying they hope we can upgrade the bike’s password lock system. It would be best if we could make it like Little Red Car’s, since entering a code really isn’t as convenient!"
Chen Zhong’s words calmed Dai Wei down a bit, but he still said angrily, "You think upgrading the locks is that simple? That costs money!"
Then, his tone softened. "However, that does give me an idea. For the batch after next, we can talk to the manufacturer. See if we can achieve Little Red Car’s effect with little to no increase in production cost."
The second batch of Little Yellow Cars was already in production, and they were desperately waiting for the funds from this round of deposits.
At this thought, Dai Wei’s tone turned fierce. "This round of deposits," he said in a low voice, "aside from what we need to cover refunds for a small number of users and our operating costs..."
He swept his gaze across the others. "Use all the remaining deposit money to produce more bikes!"
"There are still nearly a million university students in Capital City waiting for us to tap into that market! Brothers! We’ll see who’s left standing at the end!"
...
「Meanwhile.」
On the 28th floor of the Citigroup Mansion.
Zhou Shen’s powerful and resonant voice echoed through the massive conference room. "Our company is named Pinduoduo. The ’Pin’ in our name means ’to group up,’ so our product philosophy must also focus on that very concept."
"We will use a group-buying model to achieve lower prices per unit and higher sales volumes!"
"Our target demographic is the third- and fourth-tier cities and the vast rural markets that Taobao and Jingdong have overlooked."
"Right now, Ali is focusing its resources on Tmall, directing most of its traffic to high-end brands. The merchants and customers who were used to low-priced goods are now feeling conflicted. This is our golden opportunity to poach them!"
"Jingdong is currently a B2C business, building its own logistics, aggressively recruiting offline brands to its platform, and even building its own payment system. Those two are going to beat each other’s brains out in the high-end market."
Zhou Shen used a remote to click to the next slide and continued, "Next, the company’s focus will be divided into three main areas."
Seeing the mid-level managers below him sit up straight and start scribbling furiously, Zhou Shen’s tone became more forceful. "First! Operations are king! Starting today, the marketing department will have two priorities."
"One: Conduct research on the lower-tier markets across the country—on aspects like consumption levels, demand, and psychological expectations!"
"Two: Poach and develop new online resources! When our company’s app goes live, I want to see a huge number of onboarded merchants. Our product selection must be comprehensive!"
The head of the marketing department jotted down the points, preparing to call a meeting with his own subordinates after this one.
"The second area! App development and event planning! We already have a preliminary concept for the events, and I want you to flesh it out."
"My hope is that the app can be successfully launched before Singles’ Day! This will require everyone’s collective effort and cooperation!"
"The third area: As a startup, many of our systems and procedures are incomplete. Everyone must work together with HR and the Administration Department to establish these systems as soon as possible!"
The meeting lasted the entire morning. The new machine that was Pinduoduo was gradually starting to find its rhythm.