Free Web NovelChapter 205: Chapter 189: A Man’s Ultimate Pleasure
The thought suddenly crossed Lin Chu’s mind, and it resonated deeply.
He had never encountered a professional of Xin Fu’s caliber before.
"It’s just a matter of lineage."
"In terms of facilities, ours are even more up-to-date than theirs. As for service, we’re not that far behind either." freёwebnovel.com
Xin Fu smiled and spoke freely. "The first and second generations of the Zhu Family both produced national-level committee members. The first generation, in particular, made historic contributions. A golf course’s legal land-use rights last for fifty years. The legacy left by that first generation is enough to guarantee their prosperity for all fifty of them."
Lin Chu glanced at him and nodded thoughtfully.
That was the plain truth.
This course’s land-use rights had thirty-one years remaining. The maximum term for a golf course is only fifty years, but that wasn’t a concern. When the lease expired, there would be ways to deal with it—it would just be a matter of paying to renew or simply transferring the property.
There was no need to worry now about something that was thirty years away.
As for...
The Zhu Family’s connections.
That was something they truly couldn’t compete with. They were completely outmatched.
Historically, the Zhu Family had been incredibly influential in this field. They had helped bring the Olympics to the country—a historic honor that would never be repeated.
And yet, that kind of historical prestige was precisely one of a golf course’s core competitive advantages.
"Tell me your thoughts. If we want to charge that kind of price, what areas can we improve on?"
Lin Chu asked with a smile.
’This was what he was getting at, after all.’
Xin Fu smiled warmly and glanced at his new boss. ’President Lin might be young,’ he thought with a sigh, ’but he’s also incredibly smart and decisive. And he doesn’t lack a human touch.’
He had seen everything Lin Chu had done over the past few days and felt it was all on point.
That was why he was having this frank conversation with him today.
In fact, he had already received several poaching offers in his email inbox, all from other golf courses.
In the Peng City golf scene, everyone knew Xin Fu had an excellent reputation.
He was weighing his options. It wasn’t as if he was short on job opportunities.
"Raise the entry barrier."
"In recent years, the trend for major courses has been to go mass-market. Some even started offering three-hour slots for two thousand yuan—Mission Hills, Xiangmi Lake, and Sha River all do it. They’re desperate for cash. While that approach offers some profit growth, when everyone does it, you just end up in a race to the bottom on price."
"My style has always been to be a contrarian. If you all go high-end, I go low-end. If you’re all fighting over the low-end market, I’ll do high-end."
"In fact, I was the one who first proposed that mass-market sales strategy for the entire Peng City golf scene. HAHAHAHA! Back then, it was mainly to help President Zhou sell real estate."
"Now, though, we can do the opposite and go upscale. It just depends on whether President Lin has the audacity."
Xin Fu said frankly.
Hmm?
The suggestion took Lin Chu by surprise, and he looked at the man for a moment.
He was more than a little astonished.
’This... is pretty risky.’
But a pleasant surprise stirred in Lin Chu’s heart. This business was, by its very nature, aimed at the wealthy. Going high-end was the most logical choice.
’Fewer members means better service and higher prices. It’s a virtuous cycle.’
’The rebates I get from gifting memberships would be higher, too.’
"I’m prepared to not turn a profit for a year."
Lin Chu stared into his eyes and said formally.
Hearing this, Xin Fu’s eyes lit up.
With that one sentence, President Lin had shown his audacity.
"Great. In that case, I have no problem. If we’re raising prices, we’re raising prices. Less work for more money. I took a look, and we have 78 members whose terms expire at the end of August this year. Let’s start the price hike on September 1st."
"As for other service improvements, I have a basic idea. The Zhu Family has a lock on the political sphere, so we should naturally focus on the commercial world."
"I’m inclined to focus on hosting things like IPO receptions and financing roadshows, expanding our high-end financial services, and getting more celebrities to make appearances. With fewer members, the platform’s sense of community will be much stronger."
Lin Chu glanced at him, suddenly sensing his personal agenda.
’His family background is clearly more closely connected to those circles.’
"Did you ever bring this up with Boss Zhou? I can’t see why he would have refused."
Lin Chu asked, seemingly at random.
Xin Fu instantly understood what Lin Chu had picked up on and explained with a smile, "Well, Boss Zhou wanted to sell real estate. His main target demographic was the middle class. If we made the club that high-end, they wouldn’t be able to afford it. It would have been like trying to flirt with a blind man—a complete waste of effort."
Lin Chu pursed his lips, gently tapped the ball with his putter, and sent it into the hole. He then gave Xin Fu a long, deep look.
"I agree."
...
「Another day.」
"President Lin, my life has been hell these past few days. What you said to my older brother... it’s really brought a storm down on my head."
Zhu Yixian had invited him out to eat, and Lin Chu readily accepted. They met at a private kitchen, and Zhu Yixian started venting before all the dishes had even arrived.
At the grand opening of the LC Golf Club, Lin Chu had publicly challenged Zhu Yizhen and revealed his intention to poach his staff. It was a matter of saving face, but Lin Chu also intended it as a way to indirectly apply pressure.
So, it was only natural that Zhu Yixian was now here to "call him to account."
But his upbringing was too good; he spoke with genuine gentleness.
Looking at him, Lin Chu smiled. "Your older brother tried to put me down on my own turf. Naturally, that wasn’t going to happen. He’s too petty. He doesn’t act like an older brother at all."
Zhu Yixian was speechless.
He pursed his lips helplessly. "When elephants fight, it’s the grass that gets trampled. My life is miserable."
